“The days of lengthy articles optimized for keywords driving new traffic are dying out. “Problem Solving Content” now reigns supreme.
Content Marketing is an ever-changing market and Personalized Content, is one of its best kept secrets. Consumers are no longer fooled by brand advertisements. People are now looking for content that solves their everyday problems and transparency, as a trend, is growing exponentially. The days of lengthy articles optimized for keywords driving new traffic are dying out. The days of purely informative and promotional content are over. People are looking for personalized content that dives deeper in the daily trending topics that will offer short and precise answers to their everyday problems.
Anyone can create content but not everyone can create content that will allow you to stand out from the crowd.
The secret is to create content that stands out.
J. Michael Dennis is a former attorney, a Trial Consultant, a Trial Scientist, Crisis & Reputation Management Expert, a Public Affairs & Corporate Communications Specialist, a Warrior for Common Sense and Free Speech.